
Extending the UTAUT model to explore the acceptance and use of generative AI: the roles of generative AI identity and trust
<a href="https://news.google.com/rss/articles/CBMikgFBVV95cUxQd2FuelBqN0RrTlk4UnJGVnFUdlh6VTZvTktaVzRuYUFSbGl2ZUhpMGlGa18xcTZHUllLQk1yVEdkN0E5TVJxUHJfLVZ5X0dqOUE5Sk9vVDN1MDA4YmVIV3N3N0hlcEhvSzBIbk9TVENRZG9JWlUzbFFvS01BVWtoekd0UVhyc1V6WllSOFczNHhwZw?oc=5" target="_blank">Extending the UTAUT model to explore the acceptance and use of generative AI: the roles of generative AI identity and trust</a>&nbsp;&nbsp;<font color="#6f6f6f">Frontiers</font>
